Greener Harvest Organic Farms is a sustainable agricultural enterprise committed to organic farming practices. Their mission is to cultivate and deliver fresh, high-quality produce while maintaining a strong focus on environmental responsibility and their family grown atmosphere. The farm embraces eco-friendly and ethical methods to ensure the well-being of both the consumers and the planet.

The direction for Greener Harvest was to have a marketable design with a family owned personality. While the company may have been grown to corporation levels, the roots of the family business are strong and wanted to be expressed in the logo. We chose to have a grungy option for larger applications and advertising, giving the gritty feel of a dirt farm. We went with a roughened typeface to further this theme. The rounded marks are playful and easy going to tie back to the family aspect.